The Canadian federal election campaign has reached the halfway mark - the first leader’s debate has happened (Prime Minister Justin Trudeau did not participate), and the campaign planes and buses are crossing the country. In the final days before …
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Opening of Jim Pattison Children’s Hospital
For parents who experienced firsthand the complication of a premature child, the Jim Pattison Children’s Hospital carries special meaning to two members of the Martin Charlton Communications team. Paul and Marsha Martin, both long-time board …
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Crisis Communications in an Election
Photos that emerged this week of Prime Minister Justin Trudeau sporting a “black face” costume is an interesting lesson in crisis communications. On one hand, when this story broke, Trudeau’s first apology was textbook. Every crisis communications …
What’s your story?
We all have a story to tell. No, this doesn’t mean gossiping around the water cooler at work. Rather, it’s stories with much deeper meaning. Dan Gold, our director of digital strategy, recently spoke at an NSBA event about the importance of …
Need communications help? Hire former political aides.
If you glance at Martin Charlton Communication’s website you’ll see there’s former political staff that work on the team. It’s not a coincidence. Mary-Lynn Charlton, President of Martin Charlton Communications (MCC) and a former chief of staff …
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Breaking the internet
If you watch this video, you're going to see a number of media training techniques that flow in to the interview effortlessly. From the importance of knowing your key messages and being comfortable on screen, to focusing on what you want to talk …
My pathway to an education in forestry
An education can be earned through various means. Just ask Brogan Waldner. Now a registered professional forest technologist, the 26-year-old wasn’t always sure she was on the right career path. Initially, she started out taking political …
We Sure Showed Them
Residents of this province delivered something of a protest over the carbon tax in June by parking their cars. Retail sales figures for the month came out on Friday, one of those reports that captures a lot of attention because it is a nation-wide …
Banner Month for Wholesale Sector
Although we’ve been seeing some signs suggesting a showdown or, perhaps even a recession, there are also signs pointing in exactly the opposite direction. A case in point is the wholesale community. This is also often a bellwether for where the …
Manufacturing Hits a Wall
Now that the country – indeed the world is in recession watch after a momentary brush with an inverted yield curve – we are looking at every indicator out there to see if it offers a signal about where things are headed. The latest big metric to …
