Saskatchewan’s housing market continues to favour buyers, while sellers try to stand out in a sea of inventory. Tracking the housing market is an above-the-fold story these days. First of all, it affects a lot of us and, secondly, it is a …
Women nearing equal ground
Increasing the number of women in leadership roles has become a major theme in this country – from the number of women sitting on corporate boards to gender parity in the federal cabinet. The idea was to bring some new thinking to the table. Now we …
Nationalism in business
The push towards a more nationalistic approach by a growing number of countries seems to fly in the face of the reality of the way business is being done in the world these days. We’ve seen growing nationalism on a number of fronts – from …
Content focus should be people
If your goal is to generate interest and employee engagement through intranet articles and emails, then your business writing should focus on staff members. Want more clicks on your social media channels? Tell stories about people. The Seattle …
The Value of Government Relations
The first thing you need to know about government relations people is that most of them don’t like to be called the ‘L word’ – lobbyist. The services they provide are far more sophisticated than the cartoonish image of a backroom schmoozer. There …
Bad writing will damage your opportunities
If you want your business reputation to be professional, then don’t take an amateur approach. Good writing makes you and your company look better. It bridges communications platforms. Having a professional and established writer serve as the …
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Choose kindness
We don’t need an excuse to be kind to one another, but today brings extra incentive to choose kindness over everything else. Today is Pink Shirt Day across Canada. You’ll see tens of thousands of students and even a few adults wearing pink to …
Always choose transparency
How can you ruin your reputation and tarnish your brand in a matter of days? Ask Jussie Smollett. The actor/singer from the hit TV series Empire found himself in a world of controversy this week after his story of being attacked by two men on a …
Understanding social media
No one can question the power and reach of social media. Various platforms connect businesses with the seemingly endless cyber world, with communities and customers. This facilitates growth and awareness with relative ease. Social …
Responding to criticism
No one likes criticism. It can be humbling and difficult to hear. Unfortunately, it has become the norm and very much a reality of our online world. Nonetheless, the answer to dealing with critics is not deleting your Facebook page or …
